The Male Makeover: The Ideal Shape Evolves

By:
Dr. John Chapin
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The essay examines the current makeover trend on television and in magazines and its impact on male audience members. The evolution of the ideal male body image is explored through literature review and content analysis.


Keywords: Social effects of media, Male body image
Stream: Media, Film Studies, Theatre, Communication
Presentation Type: Virtual Presentation in English
Paper: Male Makeover, The


Dr. John Chapin

Associate Professor, Communications, Pennsylvania State University
USA

John Chapin received his Ph.D. from Rutgers University in 1998, in Media Studies and Adolescent Psychology. He applies this background to the study of media effects on adolescents and the creation, evaluation and impact of public health campaigns.

Ref: H06P0264